3 Crucial Tips for optimizing Google Analytics with Microsoft Power BI

Background It’s estimated that 55% of all the worlds websites have Google Analytics [GA] installed on them. This number dwarfs the next largest competitor, Adobe. Due to its sheer size, scale, ease of use, and robust API’s – pretty much everyone supports it, including Microsoft PowerBI. PowerBI’s integration with GA is longstanding, pretty solid, and…

Enhancing your Job Search with Applied Analytics

Background I met my good friend, Michael for lunch the other day for input on┬áthe analytical approach I had adopted for my job search. Both Michael and I are actively pursuing new opportunities and both of us are looking for something in the Director/VP space. I asked Michael how many resumes He sends out on…